David Chapman: Change Management – All About Finding The Why
Why? It’s the most important factor in change management
You can read more about this concept in a blog post David wrote called, It’s all about the why
Last time we talked about an ROI for change management. I’m sure that got some attention. Now, it I want to start thinking about managing change, where do I look first?
- Often we think about communication and training.
- That’s good and is a portion of the change effort.
- First thing you need to determine is ‘Why’.
- Change happens 1 person at a time.
- Must hook people early.
How do you uncover the ‘why’ for end users / stakeholders?
- Small minority of people like to change.
- We like what we know.
- Change equation for each person is different.
- Most projects have a mission / vision. Often the ‘why’ for the business but not WIIFM?
- What’s the case for change for the audience members.
- Iterative discipline. Audiences themselves change so your plans must change with them.
- Must do the stakeholder assessment / analysis. Impact on them? Their impact on program? Their current disposition and future state disposition?
Once I have the ‘why’ what do I do with it? (I’ll ask but we’ll have to save that for next time)
Contacting David:
Twitter: @davidchapmanCTL
david.chapman@perficient.com